Learn about the relationship between customer lifetime value and monthly customer acquisition goals for local businesses leveraging direct mail marketing.
Local Businesses: CLV and Monthly Direct Mail Goals Read More »
What are the best customer acquisition strategies for B2B direct mail campaigns? Learn about these important methods to determine yearly targets.
B2B Customer Acquisition Strategies for Service Businesses Through Direct Mail Read More »
We discuss how subscription-based businesses can calculate and establish monthly customer acquisition targets using direct mail campaigns.
Subscription Services: Monthly Customer Acquisition Goals With Direct Mail Campaigns Read More »
We explore the annual customer growth projections local retailers should consider when utilizing a direct mail strategy.
Yearly Customer Growth Projections for Local Retailers Read More »
How can you set realistic customer acquisition goals for your next direct mail campaign? We cover a few simple strategies to set and achieve your targets.
Setting Customer Acquisition Goals for E-commerce Direct Mail Campaigns Read More »
How do you create effective direct mail retargeting campaigns? We discuss the best strategies for retargeting recipients who have not yet converted.
Direct Mail Retargeting and Conversion Optimization Read More »
How does big data affect direct mail? We discuss how advanced technologies secure better personalization strategies for direct mail campaigns.
Advanced Personalization Strategies with Big Data Read More »
We discuss the basics of behavioral economics and how you can leverage these decision triggers in your direct mail campaigns.
Behavioral Economics and Decision Triggers in Direct Mail Read More »
We discuss the basics of sequential storytelling in direct mail marketing, including how to plan an engaging and successful long-term campaign.
Sequential Storytelling in Direct Mail Campaigns Read More »
How can you use neurodesign to boost your direct mail campaign’s response rates? We discuss how to utilize these principles successfully.
Neurodesign in Direct Mail: Leveraging Cognitive Psychology Read More »
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